Smile a while is a product that the public takes in order to keep their smiles up.
The advertisment will be similar to those for toothpaste we see currently on tv:
The smiles that you see in these adverts often appear fake, and I woud like this element to remain intact through my advert. The advert will feature a voiceover from an actress I have already hired, and will feature (like in the picture above) the lower half of a womans face smiling earily.
Inspiration for this comes from both these toothpast comercials, and also to the advertisments found throughout the popular videogame: Bioshock.
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